How Not to Start a Backpack Company
Audiobook & Ebook

How Not to Start a Backpack Company by Jason McCarthy | Free Audiobook

By Jason McCarthy

Narrated by Jason McCarthy

🎧 5 hours and 11 minutes 📘 GORUCK Media 📅 January 6, 2021 🌐 English
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About This Audiobook

Business, war, love, and a world-traveling chocolate Lab named Java all converge on a 10,000 mile road trip taken by a former Green Beret trying to build something meaningful in America – but not yet knowing how to do it.

Great businesses don’t always have great starts. In the summer of 2010, Green Beret Jason McCarthy was going through a divorce, separating from the military, and struggling with money issues. He used his new company, GORUCK, as an excuse to drive to all lower 48 states with his dog, Java, to meet people and get into adventures, while searching for how to rebuild in America.

How Not to Start a Backpack Company is about losing your way, losing the love of your life, and finding your way back to both – the hard way. It’s an intimate and raw look at the personal struggles that almost killed GORUCK long before it became a $100 million company. And above all, it’s a story of the importance of chasing your dreams with everything you got, no matter the cost.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

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Our Review of How Not to Start a Backpack Company

I was transported by How Not to Start a Backpack Company. Jason McCarthy captures the essence of travel with beautiful storytelling and cultural insight. The audio narration adds warmth and personality to every destination.

Why Listen to How Not to Start a Backpack Company as an Audiobook?

Listening to How Not to Start a Backpack Company is like having a well-traveled friend share their best stories. Jason McCarthy delivers a stellar narration that brings the story to life. At 5 hours and 11 minutes, it is the perfect length to fully immerse yourself. Inspiring, informative, and full of wanderlust.

What You Will Discover

Explore the world through How Not to Start a Backpack Company. Business, war, love, and a world-traveling chocolate Lab named Java all converge on a 10,000 mile road trip taken by a former Green Beret trying to… A journey that broadens your horizons.

Who Is This Audiobook For?

Travelers, dreamers, and culture lovers will adore How Not to Start a Backpack Company. Fans of Jason McCarthy and armchair adventures, pack your headphones and enjoy.

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What Listeners Are Saying

★★★★★

A Different Kind of Business Book

A fun inside look at the mind behind what has become my favorite company. I absolutely love their products, so getting a view into the early years of how it all started has been intriguing.It feels like I am on the road with them, taking it all in.If you know…

– AnthonyRenna
★★★★★

Honest, raw, and inspiring

Makes you want to get in a car, drive across the country, and bear witness to people's lives – including and especially your own. At once introspective and detached, McCarthy has written more of a love story than a business book.

– emmylou
★★★★☆

Love story, not a business book

This is really a love story. A story of Jason & Emily. Jason does tell the tale of founding the company, but it is not a playbook on how to succeed or how not to fail. Like many entrepreneurs, he was on the brink many times and made it. It’s…

– SL
★★★★★

Refreshing Honesty of One's Own Life

McCarthy is brutally honest about himself and does not hide any emotion or thought from the reader. His style of writing is different, but in a way that feels as if an old friend is talking to you over late night beers. Its a modern take on the great American…

– Amazon Customer
★★★★★

Great read

Very informative and a great read

– thomas matthews

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Alexandra Reed

Written by Alexandra Reed

Founder & Literary Critic